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Showing posts with the label Genius Executive Centre

How do you find clients online?

Where do I start? The spread of the internet into every sphere of our lives and the mega stardom of internet wiz kids like Facebook’s Mark Zuckerberg or Google’s Larry Page and Sergey Brin has fired our imagination. It’s now possible to believe that with a good idea and internet connection one can have a viable business.  We’re living in the internet age and It’s a great time to own a business but the question is, can you really use the internet to grow your business? People ask me where does one start, how do you find clients on the internet, and can this be outsourced? What is Prospecting? The thing to remember is that the internet is a fantastic tool, it can do several wonderful things but a tool is only as good as its’ user. To really benefit from the internet you have to know how to use it. Just like in a traditional business, the first thing and most important to use the internet for in your business is to get prospective clients. Some simply call this marketing but we li...

Curiouser and curiouser

Peer to peer sharing is the public enemy number one for anyone in the digital media industry. The ease at which someone can download movies, music, and software made significantly easier by high speed fibre-optic connections has eroded the earnings of producers and artists worldwide. I would love to say that I can throw the first stone, but sadly the lure of free stuff is too strong even for me. It is with this backdrop that I managed to watch a fairly good camera copy of the surprise early 2010 blockbuster Alice in Wonderland. I didn't expect too much, but once again Tim Burton pleasantly surprised me. Alice , based on Lewis Caroll's fabled children book has been updated for the modern audience and given extra pizazz by the always entertaining Johnny Depp as the Mad Hatter. Before this becomes a movie review, I'd just like to re-iterate one of Alice's quotes that deftly captures the topic of my post today: curiouser and curiouser. This is how I describe some of the t...

The CEO Janitor

I’m a self confessed holiday hater , but today as I still wait to be counted I am grateful for this holiday. Besides dreaming up some crazy ‘tribe’ which I’ll tell the enumerators I belong to (I’m leaning towards Kryptonian) I get a chance to take a breather. You see the last two years have been a non-stop 24/7 marathon to keep ahead of an economy battered by the combined effects of post-election violence and a global economic recession. Although 2009 has had its upsides compared to last year, the scarcity of food, electricity, and water continue to take their toll on business. One can even say that it’s been stressful. Stress however is not necessarily a bad thing, like Jon Voight acting as a bad guy in 24 says “stress is the fertilizer of creativity”. Indeed I have had to be extremely creative in 2009 to ensure that my business continues to be relevant in the face of a depressed economy and with all this rationing. By forging strong partnerships with other entrepreneurs I launch...

Cloning Myself - A job for kenyans

Calling on all Kenyans who might want to become my clone. I've recently embarked on a campaign to re-brand and consolidate all my companies under Genius Centre. If you think you might be up to the challenge of being the new manager, please do apply. The vacancy can be seen below. And please please please, do not apply other than through the provided email address and do not apply on a date later than 15th April 2009. GENIUS CENTRE – CENTRE MANAGER Genius Centre (“the Centre”) is the home for entrepreneurs in Kenya, where innovative ideas are born, nurtured and developed to be profitable, high growth, and sustainable businesses. Set up by entrepreneurs, this centre has over five years been the base of pioneering and innovative companies that have redefined the business landscape in Kenya. SoftLaw, LawsofKenya.com, Genius Forex, BetOnStocks and FormAKenyanCompany.com among many others have their beginnings at Genius Centre. At the Centre we have provided a wide range of business sup...

Selling Income

One of the greatest challenges I have faced in my time as an entrepreneur is what to do after a large paycheck. Surprised? I was too at first , and it's even worse if you have been waiting for that payment for some time. With money in the bank, you rationalise with yourself of the 1001 things that need to be purchased, and they all demand high priority allocation. Of course, this is a psychological condition that can easily be averted by careful planning beforehand. When it happened to me I tried to avoid the extravagance that accompanies large income inflows by investing the money as quickly as I could. When SoftLaw sold the laws of Kenya to the judiciary I discovered why having the government as a customer can be very rewarding. Relatively prompt payment, many zeroes in the payment, and a very appreciative customer. With our newly expanded bank account, we knew that we had to quickly invest the funds or we would be sucked into a vicious and wasteful consumption given our still Un...